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CHANGES IN THE COMPETITIVE ENVIRONMENT OF THE HABITAT SECTOR

Services

- Develop the ability to understand the market environment globally.
- Update the perception of competitive factors in the sector.
- Compare the evolution of different complementary sectors in the Habitat.

Introduction

The current business environment is characterized by being highly volatile, uncertain, complex and ambiguous. In this context, it is difficult to interpret the movements in the market and make business decisions. From the current information of the Market Observatories managed by AIDIMME, this conference presents the main factors that drive changes in the habitat sector, as well as its effect on the economic activity of companies.

 

Addressed to

- Executives and middle managers of companies in the Habitat industries. - Panelist companies of the Habitat Market Observatory (furniture, bathroom, kitchen, carpentry, etc.). - Independent professionals (designers, architects, etc.). - People interested in these topics.

Objectives

- Know the main changes in the business environment of the Habitat sector (macro environment and company environment).
- Understand how business activity evolves in the main sectors of Habitat.

Contents

- Critical aspects of the competitive environment of the Habitat sector (legal, consumption, environmental factors, etc.).
- Recent economic evolution of the market in the main Habitat sectors (furniture, bathroom, kitchen, mattresses, lighting, etc.).

Type

Working day

Mode of delivery

Online direct

Methodology

Interaction with the assistants.

Dates

29/5/2020

Calendar

Duration

2 hours hours

Site

Online direct

Registration

Open

Certification

Certificate of attendance issued by AIDIMME. Minimum attendance of 75% of the teaching hours.

Cost

Associated company: € 50 + 21% VAT / Non-associated company: € 59 + 21% VAT / Unemployed persons: check price.

Teachers

SALTS LIVE, VICENT
 
Bachelor in Economics, Diploma in Market Research and PhD with Research Proficiency (DEA) in Business Management / Marketing. Senior analyst, Head of the Market Analysis and Strategy Section, at AIDIMME since 2002. Professional experience of 2 years in financial services and 19 years in projects and services of Competitive Intelligence and market innovation. Vicente is a teacher involved with his students that provides answers to their particular needs, without losing sight of the fact that digital tools must always be at the service of the decision to be made.
REVERT CARRERES, CRISTINA
 
Degree in Market Research and Techniques, Diploma in Business Studies and Master in Marketing and Market Research. Senior analyst, in AIDIMME since 2006. Professional experience of 1 year in banking and 14 years in projects and services of Competitive Intelligence and market innovation. Cristina is a dynamic teacher who enjoys guiding students and work groups towards the application of market information in the company.
PORCAR GUERRERO, RAFAEL SERGIO
 
Degree in Economics and Business Administration, Research Proficiency (DEA) in Applied Economics. Senior analyst, in AIDIMME since 2017. Professional experience of 6 years as a researcher in urban, housing and territorial economy, 2 years as a consultant and teacher of management ERP and 11 years as an analyst in projects and services of Competitive Intelligence and innovation of market. As a teacher, Rafa is an experienced and entertaining teacher who teaches real examples of data analysis and visualization.
   

INFORMATION AND PRE-REGISTRATIONS
AIDIMME - Training Department
961366070 Phone | Fax: 961366185 e-mail: rigual@aidimme.es | www.aidimme.es