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WEBINAR COMPETITIVE ENVIRONMENT HABITAT INDUSTRIES 2026

Benefits

Contar con información precisa para la toma de decisiones estratégicas en tu empresa.

Introduction

"El tomate es una fruta pero no te lo comes en tu macedonia". Tener información no es lo mismo que tomar decisiones estratégicas. De forma periódica, AIDIMME ofrece información actualizada sobre la evolución del sector mueble y Hábitat, acompañada del análisis sobre los principales factores del entorno competitivo en la actualidad (comercio exterior, gasto de los hogares, mercados de demanda, etc.). En este seminario se presentan las expectativas de las empresas del sector para 2026 y se realiza un análisis de las principales oportunidades y amenazas del entorno.

 

Addressed to

-Empresas del sector del mueble y equipamiento del hogar relacionados, así como empresas de la cadena de suministro del mueble (proveedores de materiales, distribuidores, instaladores, etc.). -Personas interesadas en estos temas.

Objectives

- Informar sobre los principales cambios del macroentorno que afecta al sector del mueble y Hábitat (económicos, sociales, legislativos, etc.).
- Know the recent evolution of sales in the furnishing sector in Spain.
- Assess the moment of the market and the expectations for the end of the financial year, based on aggregated data from the companies.
- Actualizar la información de la empresa sobre el entorno y sus amenazas y oportunidades.
- Assess realistically the economic moment and the sectoral expectations for 2026 based on verified data.
- Compare the situation of the company with the aggregate data of the sector.
- Offer a complement of sectoral information to decision makers within the company.

Content

1. Variables del macroentorno sectorial.
2. Evolución de las ventas en la cadena de suministro del mueble: proveedores, fabricantes y distribuidores.
3. Expectations of evolution and business climate in the face of the competitive environment.
4. Situation of the main furniture consumption aggregates in Spain (household consumption, online purchases, unit price of furniture, etc.).

Use cases

Course

Mode of delivery

Direct / Online

Methodology

Presentación sobre coyuntura sectorial del mueble y Hábitat a partir de análisis de datos macroeconómicos (expectativas de consumo, gasto de los hogares, productos consumidos…) y del Observatorio Español del Mercado del Mueble de AIDIMME (evolución de ventas, expectativas, clima empresarial…).

Dates

16/4/2026

Calendar

Thursday

Opening hours

From 10:00am to 11:00am

Duration

1 hour

Place

AIDIMME C / Benjamin Franklin 13 (Technology Park) 46980 Paterna (Valencia)

Registration

Open

Ribs

50 € - Amount for non-associated companies + 21% VAT. Associated company - 13%. Unemployed persons: consult price.

Professors

REVERT CARRERES, CRISTINA
 
Degree in Market Research and Techniques, Diploma in Business Studies and Master in Marketing and Market Research. Senior analyst, in AIDIMME since 2006. Professional experience of 1 year in banking and 14 years in projects and services of Competitive Intelligence and market innovation. Cristina is a dynamic teacher who enjoys guiding students and work groups towards the application of market information in the company.
PORCAR GUERRERO, RAFAEL SERGIO
 
Degree in Economics and Business Administration, Research Proficiency (DEA) in Applied Economics. Senior analyst, in AIDIMME since 2017. Professional experience of 6 years as a researcher in urban, housing and territorial economy, 2 years as a consultant and teacher of management ERP and 11 years as an analyst in projects and services of Competitive Intelligence and innovation of market. As a teacher, Rafa is an experienced and entertaining teacher who teaches real examples of data analysis and visualization.

   

To perform the preregistration, please,

INFORMATION AND PRE-REGISTRATIONS
AIDIMME - Training Department
961366070 Phone | Fax: 961366185 e-mail: rigual@aidimme.es | www.aidimme.es


Since the NUMBER OF PLACES is LIMITEDIf you are interested in participating in these courses, you must notify us, as soon as possible, by sending the duly completed pre-registration form (one for each attendee), before the indicated date, in order to close participation in it. Admission will be made in order of pre-registration and the company will be notified of its acceptance.