Benefits |
Aimed at SMEs, the course will provide non-video specialists with the essential tools and knowledge to handle audiovisual language and the devices needed to publish quality videos. |
Introduction |
Recorded from your mobile, with a tablet or a digital camera, video is today the most effective method to reach your customers.
Videos of your products, tutorials or services offered by your company: How to record them with good results and at low cost? How to make them attractive to your audience? Where to publish them to get exposure?
This course provides ideas and solutions aimed at your SME to connect it to the language of the 21st century. It is the second edition of the course we developed in previous years, including a practical part and the use of, among other tools, Artificial Intelligence. |
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Addressed to |
-Managers. -Commercial managers. -Marketing managers. -Responsible for purchases. -People interested in these issues. |
Objectives |
Learn how to design, shoot, edit, and publish attractive and technically sound company videos. |
Content |
1. Video on the Internet, past, present and future.
2. Before YouTube.
3. SMEs on the Internet from 2000 to today.
4. Video in the business environment in 2025.
5. The mobile phone. The SmartPhone.
6. Social Networks: virality and tribalization.
7. Brand values.
8. YouTube / not YouTube.
9. Grammar of audiovisual language.
10. Script, storyboard, anticipation.
11. Location of cameras.
12. Parallel assembly.
13. Digital video editing and post-production. Color grading.
14. Importance of audio in “audiovisual”.
15. Titles, labels, subtitles. Typography.
16. Artificial Intelligence, pros and cons.
17. Where do I upload my videos?
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Type |
Course |
Mode of delivery |
Digital games |
Methodology |
Knowledge transfer and implementation of the same by the students with the teacher's support. |
Dates |
From 6 / 5 / 2025 to 29 / 5 / 2025 |
Calendar |
Tuesday Thursday |
Schedule |
From 09:00am to 12:00am |
Duration |
24 hours |
Place |
AIDIMME C / Benjamin Franklin 13 (Technology Park) 46980 Paterna (Valencia) |
Registration |
Open |
Certification |
Certificate of attendance issued by AIDIMME. Minimum attendance of 75% of the teaching hours. |
Cost |
411 € - Non-associated company amount + 21% VAT. Associated company - 13%. Unemployed persons: consult price. *AIDIMME, as the organising entity of FUNDAE, will be able to manage the subsidised part of the course at no additional cost.
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Professors |
| RAFAEL EDUARDO GOMEZ ROMERO |
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Artist with extensive experience endorsed by projects in the illustration and design sectors in countries such as Spain, Australia, the United Kingdom or the United States, combined with teaching in various higher centers in Valencia.
Comprehensive resolution of projects from the initial idea to the final art. |
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INFORMATION AND PRE-REGISTRATIONS
AIDIMME - Training Department
961366070 Phone | Fax: 961366185 e-mail: rigual@aidimme.es | www.aidimme.es |
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Since the NUMBER OF PLACES is LIMITEDIf you are interested in participating in these courses, you must notify us, as soon as possible, by sending the duly completed pre-registration form (one for each attendee), before the indicated date, in order to close participation in it. Admission will be made in order of pre-registration and the company will be notified of its acceptance. |
