At the end of this course, participants will be able to integrate Artificial Intelligence into creative processes, they will learn to generate images by AI and transform
images into short videos, to generate movement and depth effects, and to integrate these animations into your company's materials.

Artificial Intelligence tools are gaining relevance in all areas of the company,
39% of Spanish companies in the furniture sector have already incorporated AI
in their processes or plan to do so in the short term, according to the Spanish Furniture Market Observatory.
Managing AI image generation technologies reduces costs and times in the process of creating prototypes, products,
displaying images, etc.; optimizing the process
creative and allowing greater agility and, ultimately, improving the company's competitiveness.

Designers, interior designers, architects, creatives, communication professionals, product innovation and marketing professionals from product manufacturing companies in the AIDIMME Industrial Environment Habitat cluster: furniture, lighting, mattresses, installations, hardware, paints and varnishes, bathroom and kitchen equipment, etc. This course is also aimed at other profiles such as digital artists, image editors, photographers, digital content creators and technology and Artificial Intelligence enthusiasts.

Introduce tools that accelerate the creative and design process,
allowing to shorten the time and costs of generating visual product proposals,
designs, spaces, etc.

Understand the functionality and use of the tools, as well as their specific capabilities to adapt to the objectives
from the different areas of the company (marketing, design, product innovation, etc.).

Explore the limits of the usefulness of the tools for each specific need of the company and the participant.

Direct the practical application of the tool's capabilities in individual projects, developing the assistant's competence and facilitating support and resolution of technical queries for the use of the different tools.

1. Integration of AI in the Creative Process: Generative AI: A new paradigm in Product Innovation. 
AI Expectations and Limitations. Key AI Tools for the Product Sector.
Introduction to tools like Midjourney Stable Diffusion.

2. Midjourney in Concept Generation: Introduction to Midjourney, 
Installation and configuration, from concept to realization, integration of concepts and presentations, post-production and
image enhancement.

3. Production and Detail with Stable Diffusion: Creation of visual details, 
customization of styles for products, advanced techniques for optimizing the visual process. 
Use for Branding and Marketing. 
Troubleshooting Image Generation with AI.

4. Implementation of AI in Product Design: Examples of Success Cases in the Use of AI, complementary tools 
for Product Visualization. Application of AI in Video. 
Practical application exercises. 

Course

Online direct

The course will consist of two parts: a theoretical introduction to provide attendees with the basic knowledge necessary about Artificial Intelligence, and a practical presentation part.
and use of the Midjourney and Stable Diffusion tools, as well as introduction to other visualization tools.

From 11 / 12 / 2024 to 18 / 12 / 2024

Wednesday

From 15:00am to 18:00am

6 hours

Online direct

Until December 10, 2024.

Certificate of attendance issued by AIDIMME. Minimum attendance of 75% of the teaching hours.

€520 Non-associated company amount + 21% VAT.
Associated company discount 13%.
Habitat Congress attendees 10% discount.
Unemployed persons, please consult price.

INFORMATION AND PRE-REGISTRATIONS
AIDIMME - Training Department
961366070 Phone | Fax: 961366185 e-mail: rigual@aidimme.es | www.aidimme.es