Oriented to SMEs, the course will provide students who are not specialized in designing knowledge and essential tools to maintain the graphic coherence of their brand image on the Internet.

The presence of our company in digital media today is added to traditional ones such as stationery, consumables or company vehicles. The coherence of our graphic identity is usually delegated to specialists. It is essential that from the company itself we know and direct the graphic foundations of our competitive advantage.

-Managers. -Commercial managers. -Marketing managers. -Responsible for purchases. -People interested in these issues.

Define the visual identity of our company and maintain its coherence in the different digital media.

1. Introduction to graphic design, brand image, corporate identity and typography.
2. Internet history and current affairs: corporate web pages, electronic commerce, email and social networks.
3. Characteristics of digital media, similarities and differences with respect to traditional media.
4. The most important social networks, their characteristics and their rules.
5. Adequate and inappropriate graphic formats and tools with which to manipulate them. Free, low cost and industry standard options.

Course

Online direct

Knowledge transfer and implementation of the same by the students with the teacher's support.

From 19 / 4 / 2021 to 28 / 4 / 2021

Monday Wednesday

From 16: 00 to 19: 00

12 teaching hours

Online direct

Open

Certificate of attendance issued by AIDIMME. Minimum attendance of 75% of the teaching hours.

Non-associated company: € 120 + 21% VAT / - 13% Associated company advantage / Unemployed people check price. * AIDIMME, as the organizing entity of FUNDAE, will be able to manage the part of the course to be rewarded at no additional cost.

INFORMATION AND PRE-REGISTRATIONS
AIDIMME - Training Department
961366070 Phone | Fax: 961366185 e-mail: rigual@aidimme.es | www.aidimme.es